IJIRST (International Journal for Innovative Research in Science & Technology)ISSN (online) : 2349-6010

 International Journal for Innovative Research in Science & Technology

An Empirical Study of E- Banking Services in India


Print Email Cite
International Journal for Innovative Research in Science & Technology
Volume 3 Issue - 6
Year of Publication : 2016
Authors : Harsha Sahu

BibTeX:

@article{IJIRSTV3I6017,
     title={An Empirical Study of E- Banking Services in India},
     author={Harsha Sahu},
     journal={International Journal for Innovative Research in Science & Technology},
     volume={3},
     number={6},
     pages={123--130},
     year={},
     url={http://www.ijirst.org/articles/IJIRSTV3I6017.pdf},
     publisher={IJIRST (International Journal for Innovative Research in Science & Technology)},
}



Abstract:

The banking industry has been undergoing changes since the mid-1990s, in the form of innovative use of information technology and development in electronic commerce (Kalakota and Whinston, 1996). The acceleration in technology has produced an extraordinary effect in way of doing business in the banking industry. Information technology has made probable the creation, valuation, and exchange of complex financial products worldwide. There are not many inventions that have revolutionized the business of banking as quickly as the e-banking has modernized. Every bank in India is restructuring its business strategies towards new prospects offered by e-banking because e- banking has empowered banks to scale high, change preemptive behavior and thus bring about new opportunities to their organization. Around the world, electronic banking services have spread quickly in recent years. From the customers ‘point of view, use of internet offers quicker access, is more suitable and available around the clock irrespective of the customer’s location. For banks, use of internet has considerably reduced the physical costs of banking operations. It has improved bank’s proficiency and competitiveness. The impact of e- banking is not limited to developing economies. Even underdeveloped countries have found tremendous new business opportunities in electronic banking in terms of ease, simplicity and cost of transactions.


Keywords:

Banks, Business, E-banking, Information technology and Internet


Download Article